When we launched all-you-can-eat data on The One Plan, we knew we’d done something really exciting.
At a time when all the other networks seemed to be cutting back, we’d (quite on purpose) done the opposite. As our Sales & Marketing Director Marc Allera said on this blog at the end of last year, we’d left behind the ‘old mobile’ world of allowances and limits in favour of a new world that meant you didn’t have to worry about data and how much it was costing you.
And it’s really worked.
Although we’ve had to overcome a few teething problems for some of you (it is a new mobile world after all), our One Plan customers really are setting their smartphones free with all-you-can-eat data.
We’d been thinking it, and you’d been saying it. Pay As You Go seemed to be the next logical step on our data journey, and once again (quite on purpose) we’re giving you what most other networks are holding back.
From today, we’re giving more people access to all-you-can-eat data. You can now get it on Pay As You Go.
So how will it work?
All-you-can-eat data is now available on our All in One 15 and All in One 25 Add-ons which you can buy for £15 or £25. The Add-ons will last for 30 days as they always have done, but in that time you can now use as much data as you like on your phone. You’ll obviously still get the same huge allowance of calls & texts too. You’ll find more details on that here.
As was the case with all-you-can-eat data on The One Plan, we couldn’t wait to bring this to you so we’ve still got a bit of tweaking to do on My3, on our website and in our stores to make sure that all of the places we talk about Pay As You Go are up to date. We should have all our web pages and posters changed in just over a month, but we didn’t want to wait that long to actually switch on the change.
You can now buy an All in One 15 or 25 and immediately start using your new data. If you don’t see all-you-can eat in My3 just yet don’t worry. So long as you top-up from today, you’ll be able to make the most of the internet on your smartphone, we’re just going through the process of getting our systems and many hundreds of pieces of communications updated.
Those of you that don’t have an All in One 15 or 25 Add-on can get one by calling 444. And if you’re tempted to start using Pay As You Go for the first time you can order your free SIM here.
Oh, and to celebrate, we’ve decided to launch a competition. It starts today and every Monday, Wednesday & Friday throughout March we’ll be giving you the chance to win some amazing all-you-can-eat prizes. This week’s prizes include 2 tickets to explore Europe with a First Class Inter Rail ticket for a month, and all your food shopping paid for for 6 months! You can enter here, or follow us on Twitter at @ThreeUK for all the latest updates.






@Shinar – Hi there, certainly with AYCE there’s no limits in place with regards to how much data you can use. We do have a traffic management policy in place between the hours of 6pm and midnight for heavy users.
Hello. I need high speed internet for streaming videos and browsing web-sites (do it a lot). If my contract is The Plan One, by help of wi-fi hot spot through the HTC Wildfire S phone, is it possible to watch the video easely or is there speed restriction rule in case of downloading 40-50GB data in a day???
i’ve just bought 3 SIM including 15 pounds add-on but when i checked online account and 444, it said that i have 0 pound in my account. what can i do now?
@daniel wardle – I can confirm that The One Plan does include tethering and is included in your AYCE allowance. It is unlimited and is not restricted, apologies if you’ve been given misleading information.
hi, i’ve got a 15gb plan on my mobile broadband and have since got an iphone 4s. i’m on the one plan and so have all you can eat data. if i set my phone as a wifi hospot, i can connect all the devices i need to to my phone. i spoke to customer services this morning and the iphone representative said that if i used my phone as a wifi spot it still comes under my all you can eat data and so, would not be charged. however, when i spoke to the mobile broadband team to cancel my contract he said that the all you can eat usage plan will allow 4gb of usage and then they restrict your speed!!! is this correct????
@J11 – Maybe for a day, 2 if you’re lucky but then your account will be blocked
hi i am on payg on 3 network and i have all u can eat data im wondering if i tether my device to laptop will i get away with it?
No, I topped up using a voucher and there wasn’t any problem.
@Ghaffar – have you had any issues with topping up?
I want you to take a look on this: http://t.co/hRitefcy
@Ghaffar – The all-in-one 15 add-on gives you AYCE data for £15.
I just bought an add-on for £15 which gives me 300 free minutes, 3000 texts and 150MB free Internet. Why it don’t show unlimited Internet?
@Nathan – Nope I’m afraid you can’t but our MBB plans are pretty competitive!
Can you get all-you-can-eat data on the MI-FI dongle
I topped up, and have this tariff but didn’t get my free texts or calls??
@ian – They are not great. Can you supply me a full postcode so I can check for any coverage faults in your area.
http://www.speedtest.net/result/1775101530.png
Lame speeds in DT4 area
@Itsam – If you’ve bought the £15 all-in-one add-on you will have AYCE data, but My3 should reflect this and so should the team on 444. It doesn’t sound like your add-on order has gone through. How did you purchase it?
Guys I bought the 15 pound all you can eat add on but when I check on 444 it says I have 150 data allowance … Please explain? Is that 150 mb? I thought its all you can eat
@Alex – You would need to call customer services on 333 to discuss any issues with your account.