Infographic: A day in the life of a smartphone.

Bits, bytes, kilobytes, megabytes… you don’t really care what they are, as long as your phone bill doesn’t have any nasty surprises. But when it comes to choosing a new contract, how do you know which one is right for you? 1GB of data a month is perfect for some, but do you know how many videos you can stream on your phone with this much data, how often you can update your Facebook or how many emails you can read?

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SIM plans built for the internet.

We’re the network built for the internet and our goal is to equip you guys with the best possible mobile experience. It’s all well and good making this bold statement but behind the scenes a number of things need to be done to make this happen. Our Devices team work hard to make sure our range of smartphones are second to none, we’re constantly investing in our network and as your needs change, we shape our plans to make sure they’re the best they can be.

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Goodbye out of bundle data charges.

It was December 2010 when we first announced the launch of all-you-can-eat data. Without doubt one of the most significant milestones in Three’s history here in the UK. It was initially a ground-breaking feature of The One Plan, then Pay As You Go last year. Smartphone customers already with Three could even add it to their plans for just £3 extra a month.

We’ve come a long way since December 2010, and today we’ve added another chapter to our data story with a brand new family of smartphone plans. It’s a change that we believe will bring worry free-internet to even more of you.

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Introducing Broadband in a Box.

This week we’ve introduced a brand new product to our broadband range. It’s the first time it’s been launched in the UK, and it’s designed for the significant chunk of the population, especially renters and students, that have told us they want Wi-Fi at home, just without the phone line and Read More.

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All-you-can-eat data comes to Pay As You Go.


When we launched all-you-can-eat data on The One Plan, we knew we’d done something really exciting.

At a time when all the other networks seemed to be cutting back, we’d (quite on purpose) done the opposite. As our Sales & Marketing Director Marc Allera said on this blog at the end of last year, we’d left behind the ‘old mobile’ world of allowances and limits in favour of a new world that meant you didn’t have to worry about data and how much it was costing you.

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